Design Delivers Empowerment
The World Tomato Society wanted to evolve its online presence from a simple Facebook page to a high-functioning website. Our design-first approach was perfectly suited to working with the globally-dispersed leadership team. They could see how the site would look and function before development began. This ensured a coherent strategy for today’s—and planned future—functionality while eliminating costly, time-consuming rounds of development rework. The site is a custom WordPress site, with specially created databases and marketing features to ensure a seamless user experience for Society members. We also designed processes for the team that make it easy for them to harness the WordPress power at their disposal. That’s empowerment.