Capabilities

BRAND ASSESSMENT

Market Research
Branding Strategy and positioning
Messaging Architecture

LOGO DEVELOPMENT

Logo design and brand guidelines
Brand implementation guidelines
Tagline development

MARKETING COMMUNICATIONS

PowerPoint presentations with conceptual slide development
Packaging
Collateral materials
Event and environmental design and signage
Project and print management

WEB DESIGN

Information architecture
UX design (use cases, wireframes, visual design, icons)
Content development
Copywriting
Programming
Motion graphics animation
Application design and development (iPhone, iPad, Droid)

ADVERTISING

Print, email, online creative development
Media research, planning, and buying
Search engine optimization
iAds

Getting the Right Things Done

Every organization has a unique set of communication or branding challenges. Want to rev up your image? Improve lead generation? Launch with your best foot forward? Energy Energy Design partners with you every step of the way. Our Kinetic interactive visual branding process is fun, and it engages you as a creative partner. Kinetic educates, shortens the design cycle, and delivers high-quality design solutions that are on target from the get-go.

Start-Up Branding Kit

If you’re preparing to launch your company or a new product, make a strong first impression while setting the foundation for sustainable brand and marketing programs. The Energy Start-Up Branding Kit is a fixed-price package that delivers the tools you need. We’ll help you bring your value proposition alive. Ensure that your messages hit home with potential customers. And establish a visually strong, flexible Web presence. The Start-Up Branding Kit includes:

• Corporate Logo

• Mini-website

• 10-Slide PowerPoint Presentation with Key Messages

• 3 Meetings: Initial input, concept presentation,
and final sign-off

Visual Branding Package

For organizations that want to develop a new brand identity or refresh an existing one, our Visual Branding Package follows our Kinetic process in a comprehensive approach to delivering a unique identity. It includes:

• Multiple interactive presentations to your executive team
and key influencers

• Messaging

• Custom Logo Development

• Brand-specific color Palette and typography

• Multiple preliminary brand directions applied to business
system, web home page, advertising, PowerPoint presentation,
and/or signage for evaluation

• Product and or Service visual brand integration

• Brand Guidelines

• Design templates for stationery, presentation folder, PowerPoint
presentation, sales sheets, case studies, and press releases

• Website design and development

• Copywriting

UX Design

Many companies are realizing that there software products and applications are an extension of there brand experience. We can help visualize these experiences:

• Use cases

• Wireframes

• Visual design

• Icons

Lead Generation Package

Continuously staying in front of customers and prospects is critical to your lead pipeline. We can help you develop tactics and materials that work hard to remind customers of your company—direct mail, micro-sites, newsletter, case studies, white papers, banner ads, print advertising, advertorials, and other materials.